If you want to increase your average value sale in your business, it’s a really good idea to create a checklist or a questionnaire. Similar to upselling, you simply run through a checklist with your client whenever they purchase a particular type of product. Thus improving your business revenue.
This list should, of course, be prepared in advance and used with as many different products as possible. For example, let’s say that you are in the catering business: when a customer orders food for an office lunch with clients, run through the list to see if they need drinks, glasses, plates, napkins, cutleries etc.
Here are some useful hints and tips on creating and using a checklist:
Use a Questionnaire:
Dig as deep as you can. Make sure you ask enough questions to leave no stone unturned. The more questions you ask the more chance you have of finding another need or want that you can fill.
Also, if you’re unsure of any additional products or services that you could sell, a simple questionnaire can be effective. Use it to ask your customers what else they would like you to sell. Don’t limit yourself too much. Ask the customers to get a little creative. Maybe there is a whole new opportunity just waiting to be suggested.
Here are some useful hints and tips on using a questionnaire: